Obour to contest Asante Akyem South parliamentary primaries again

Obour contested the NPP parliamentary primary in the Asante Akyem South constituency in 2020 and lost by a margin of 58 votes to the incumbent Member of Parliament, Kwaku Asante-Boateng

The managing director of Ghana Post Company Limited, Bice Osei Kuffour, also known as Obour, has declared his intention to contest the Asante Akyem South parliamentary primaries again on the ticket of the governing New Patriotic Party (NPP).

Obour contested the NPP parliamentary primary in the Asante Akyem South constituency in 2020 and lost by a margin of 58 votes to the incumbent Member of Parliament, Kwaku Asante-Boateng.

The NPP is expected to open nomination for the parliamentary primaries on Thursday (20 December).

Sharing the news on X, formerly called Twitter, on Tuesday (19 December) Obour said: “After broad consultations and deep reflection on my passion to create better opportunities for the economic development of my people and home constituency -Asante Akyem South, I have decided to pick forms and contest when the NPP opens nominations on 20th December.

“Join me as we embark on this journey of transformation and opportunities for all. Breaking the 8 is Possible,” Obour tweeted.


Profile of Bice Osei Kuffour

Bice Obour Osei Kuffour attended Mfantsipim School in Cape Coast from 1997 to 1999, obtaining his Senior School Certificate of Education (SSCE). He holds a degree in political science and information studies from the University of Ghana, Legon.

He received training on global leadership from the Aspen Institute in Colorado, United States, and was also awarded a certificate by the Africa Leadership Initiative and Aspen Institute for completing their course on leadership and values in July 2011.

For a period of eight years (October 2011 to August 2019), Osei Kuffour worked as the president of the Musicians’ Union of Ghana (MUSIGA), where he energised the Union and created initiatives such as the Ageing Musicians’ Welfare Fund (AMWEF), MUSIGA Academy with NAFTI, Ajumapa loans and the MUSIGA Grand Ball, which received patronage from all sitting presidents of Ghana of the time.

He has also held leadership roles such as board member of the National Folklore Board (2017-21); executive member of the International Federation of Musicians (2013-2018); advisory board member of the School of Performing Arts (SPA) at the University of Ghana, Legon (2013-17) and executive director for the Ghana Tourism Booster Project (2016-2017).

He was a founding member and managing partner of Made in Ghana UK, serving from January 2015 until the year 2020, and has supported the company’s efforts to identify indigenous Ghanaian businesses to project in the UK.

From 2004 to 2011, he served as the chief executive officer of Family Tree Entertainment where he successfully developed the “Obour” music brand into an award winning entity.

From 2017 till date, Obour has been serving as the executive icon and tree planting programme manager for Green Republic, one of the originators of the Green Ghana project.

Mr Osei Kuffour has served in multiple leadership roles such as president of the Christiana Addo Memorial Foundation (2017 to date), board member of the Phamous Media Group (2013-2017) and board member of the National Commission on Culture (2018-2021).

He also serves as an executive advisor to Lynx Entertainment and Ghana Music Live.

Project ambassador roles

In 2008, Obour was honoured with the State Grand Medal Award by President John Agyekum Kufuor for his contribution to Ghana’s development through his music and public education.

Since 2004 he has served as project ambassador and spokesman for many social projects and campaigns. He served as the Stop TB Ambassador for the National Tuberculosis Control Programme between 2011 and 2016.

The British Council appointed Obour as a climate change ambassador from 2008-2010. The Ghana Forestry Commission also appointed him as its National RED+ Ambassador between 2011 and 2019.

Obour is passionate about road safety and has been an active advocate for the National Road Safety Authority (NRSA) and the Ghana Web Road Safety Campaign.

He was appointed and remains a National Road Safety Ambassador of the NRSA, a role he has successfully occupied since 2005.

Obour was appointed by President Akufo-Addo, to act as the managing director of the Ghana Post Company Limited in 2021.


Reporting by Fred Dzakpata in Accra



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